Archive of ‘Social Media’ category

Leveraging Social Media to Promote Your Business

The past ten years have seen the rise of social media. Today, social media platforms wield vast power. With that power, they can sway public opinion, further an agenda or allegedly win elections. Because of the immense power held by the likes of Facebook and Twitter, you may want to consider leveraging social media platforms to promote your business.


How To Avoid A Business Downturn In 2020 Using Influencer Marketing

If you are a business owner worrying about what your post-COVID business future looks like, you certainly aren’t alone. In fact, a study carried out by the influencer marketing hub found that as many as 69% of businesses have reduced their ad spend for 2020. Many are predicting a downturn. But as with any crisis, a problem can become an opportunity if you know where to look. One of the growth areas in marketing in the last few years has shown strength and resilience throughout the pandemic. This area might be your answer to growing your business in the next twelve months. What is this marketing strategy? Well, it’s using influencer marketing.

I’ll explain what influencer marketing is, what it really means in terms of 2020 and beyond for your business. I’ll also show you the exact steps you need to follow to get started.

Please note this is a sponsored post. For more information, visit my disclosure page here.


Why we should Never Underestimate the Power of a Hashtag

The hashtag was birthed by Twitter user Chris Messina on the 23rd of August 2007 to instantiate SMS or IM clients without the need for a website. He found inspiration from the likes of Jaiku channels and Flickr tags and proceeded to deliver a much sought-after group-messaging implementation. The result? One of the most influential revolutions presented to social media of all time.


10 Brilliant Benefits of Social Media Influencing

Social media influencing is a term that is being thrown around a lot in the business world at the moment. The fact that you can now earn a living from endorsing a product online seems crazy, but it is a completely legitimate job that is growing in popularity. Making money from Instagram is something all social influencers want to achieve and there is no reason why you can’t follow in these footsteps.


How To Create, Grow And Monetize A Brand New Instagram Account

new instagram account

This is a guest post from Toofame – and a huge thank you to them for passing this on to me. It’s a super-helpful step by step guide to growing an Instagram following, and if that’s something you are currently struggling with you are going to find this guide extremely useful. Enjoy!

In this guide, we’ll show you, step by step, how you can make money on Instagram by creating, growing and finally monetizing your Instagram accounts.

In fact, you’ll get to see the process we used for growing more than 1437 Instagram accounts for Toofame.

So, if you want to learn how to build your Instagram accounts properly, avoid being banned and earn money out of it, you’ll love this guide.


How To Boost Your Pinterest Traffic Using This Simple Free Tool

how to boost your pinterest traffic using this simple free tool - hint, its not tailwind or boardbooster, blogging, pinterest, traffic, tips, strategies, seo, google

I recently discovered something hugely interesting about pinterest traffic to my most popular blog post on this website, and I wanted to share this information with you. Why? Because it’s easy to copy, free, and has been a turning point for me in terms of getting regular, high quality traffic.

In this blog post, you’ll learn:

  • Why getting high traffic numbers to your site is more than just good SEO, Pinterest and social media efforts
  • The one thing that separates out my most popular blog post from every other post on this website
  • The free tool that will help you achieve a similar result with your blog posts


Perfect Captions: A Guide For A Beginning Instagram Blogger

instagram blogger

If you are an experienced Instagram blogger, you already know how difficult it is creating the perfect captions. Post writing is easy. However, the main challenge beginners have is creating the caption. The question is should they write captions in a friendly or professional tone? What about using emojis and hashtags? How should one go about it?

So whether you are a blogger or promoter, this beginner guide will help you create the perfect caption that will look as good as your picture. Let’s get to it!


If You’re Not Making Money on Instagram, You’re Doing It Wrong

making money on instagram

As long as you haven’t been living under a rock the past couple years, you’ll know that Instagram should be a key component to your online marketing strategy, especially as a service-based business, where the competition often believes Instagram will not work for them.  Newsflash: it can and it will.  Your people are out there.  So it behooves you to show up there, too, and start making money on Instagram.

Guest post by Melissa Camilleri, Founder of Compliment, Inc. and the 21-Day Insta-course


Using Your Facebook Page To Promote Your Product? Here’s Why You Might Be Losing Business

facebook page to promote

If you’ve been using Facebook for a while to promote your business, then you probably know that Facebook is putting considerable effort into filtering page content to its users. This means you have to be smarter than ever to ensure your followers see your posts. If this is news to you, check out a post I wrote last year on Facebook engagement.

However, what you might not know is that as of January this year, Facebook has rolled out a new change. This change is going to make it even tougher for businesses to market to their customers. Here’s what you need to know.

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