Whether or not you’re a fan of remote working, chances are your business has had to do a lot of it in recent months. With the coronavirus pandemic restricting all but the essential workers to their homes, your employees will no doubt have experienced the many joys and challenges of telecommuting.
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There is no denying that COVID-19 has taken the world economy to unprecedented lows, sending global markets on a tumultuous roller coaster, claiming the jobs of over 30 million Americans in a mere few weeks and prompting the government to inject stimulus packages like they haven’t ever before.
However certain companies have bounced back through the crisis and discovered fresh levels of demand. Here are a few examples.
When you have a business, the hardest thing to do sometimes is to motivate yourself. It takes effort, a lot of it, and it takes a lot of determination to succeed. If it’s your own business, this may be easier to source, but you will still have those days, so motivating your staff is even harder. First of all, you need to know your business inside out. What are you selling, who are you selling it to, what do they want, what do you want, what are your goals? What do you think you can achieve in 3 years? Or 5 years? Or 10 years? Knowing your people and your demographics is vital.
Branding is something that every business needs to do in order to be recognizable to its customers and to any potential customers that might be looking for something that you’re selling. A well-branded business can be the difference between having minor success and major success. Here are four tips for branding in your business.
All business owners recognize the importance of online security, and they invest a lot of money into it. When you are first starting a business and you are deciding where to spend and where to save, it’s likely that you will set a good amount of money aside for cybersecurity. But have you thought about your physical security? Business owners don’t like to admit it, but they are often more likely to lose money to employees than they are to outsiders that are attacking them online. Employee theft is more common than people like to think, and if you are not willing to accept it, you will never be able to protect your business. There are a few key things that you need to do if you want to protect yourself from employee theft.
If you’re thinking about starting a new business and getting set up on the market then you might have heard that most new companies fail. Some polls suggest that more than 90% of new startups fail in their first year. We admit, this isn’t particularly promising but you have to remember that it’s ridiculously easy to start a business and not everyone does it the right way. In fact, most people will make critical mistakes and these are the problems that you need to avoid. Luckily, there are ways to all but guarantee that your business is successful.
The world changes at a rapid pace. If you don’t believe this, then just take a look at the coronavirus pandemic. Companies went into a state of lockdown in a period of days and the economy almost completely came to a halt in a matter of weeks. Governments change their decisions on a seemingly hourly basis and there has been a constant influx of live news updates.
Promotional networking events are criminally overlooked by startups across many business sectors. When used to their full potential, they can enhance your company in many ways. From fundraising to securing big B2B orders by retailers and organisations, a single event could change your future. While there are several objectives to consider, it all starts with impressing your guests.
You can launch a startup from the luxury of your home, but it doesn’t have the same pop. There’s nothing like having an idea and watching it come to fruition, from hiring employees to renting office space. So, you go out and get some quality real estate that will act as the firm’s official headquarters.
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