I truly believe words can be powerful motivators. So if you want this to be your year of positive change, let the words in these 100 inspiring quotes guide you forward:
1. If you dream it, you can do it – Walt Disney
2. Don’t look back. You’re not going that way. – Anon
3. Do not look back and grieve over the past for it is gone; and do not be troubled about the future, for it has not yet come. Live in the present, and make it so beautiful it will be worth remembering. – Anon (more…)
Running an online business can seem overwhelming at times. As an entrepreneur, you wear many different hats. So it’s easy to get distracted from task to task. When that happens, chances are that you aren’t pushing your business forward as much as you could be.
So how do you stay focused? Well, one of the best things you can do for your business from the very outset is to have a clear plan ahead. Here, I’ll share with you the strategy that has been working brilliantly for me in my business, and I’ll also give you my own template I use to write and plan out my goals (scroll to the end for that). (more…)
Occasionally, a Facebook friend will send me a link: please like my Facebook page. I hate getting those requests. Makes me sound mean-spirited, doesn’t it? But it’s really not. You see, if friends or family really want to succeed in business and want to use Facebook to help them promote it, then the last thing they need is for me to up the number of likes to their page.
Of course you do. It’s human nature. None of us like to be critiqued, and we definitely don’t like to admit we are wrong (just ask my husband 🙂 ).
But as an entrepreneur, accepting criticism is one of the best things you can do for your business. Because the truth is, you won’t get your business right the first time you launch it. You’ll think you got it right. You’ll launch it and you’ll feel a burst of pride in your new baby. All your time, stress and hard work will have grown something that you are truly proud of, so its inconceivable that other people just might not like it as much as you. (more…)
If you’re a new business, or relatively new, I’m going to take a guess that social media is high up there on your to-do list.
I get no points for guessing that. It’s no secret that a prominent social media following can do wonders for a new business. Given the right circumstances, it can change the fortunes of a business overnight.
The problem is, how do you grow a social media following when you’re just starting out? (more…)
A website is a labor of love, isn’t it? You pour your heart and soul into everything you write, and you take your time to make sure the layout is just perfect. So it seems almost impossible to think that you can put all that hard work in, only to have your visitors forget about you minutes after they’ve left.
Unfortunately, that’s the truth. Think about your own experience when browsing the web. If I were to ask you now:
When I was on maternity leave, that urge became so strong, I made the leap. I left my well paid, full time job, and jumped into the unknown.
Whilst it’s been one of the best decisions I have ever made, it hasn’t been plain sailing. So I wanted to use this blog post to give you some honest thoughts about what it’s like to run a business when you’re on maternity leave (or simply when you have a young family), and how to go about starting your own part time business.
Since starting my business, THE most important thing I’ve learned so far is this:
An OK idea with a fantastic execution is far better than a GREAT idea with an OK execution.
Traditional startup philosophy starts with the assumption that a successful business is down to having an original idea. And if we look at some of the successful startups in past decades, that seems to ring true, doesn’t it? I mean, who wouldn’t have wanted to be the one to have thought of the idea for Facebook, for example?
But is this really true? Let’s challenge this assumption for a minute.
At any point in time, you may have a spark of genius that leads you to think of a great idea for a new company. Now, there are billions of people on this planet. So what are the chances that, at some point in time, someone has had the same thought?
Somewhere across the globe, another genius may have thought of the same thing. But perhaps they just didn’t know how to get started with launching a business. Or perhaps they did, but couldn’t find the people they needed to help build the product. Or perhaps they built a prototype, but they didn’t have any idea how to market it. Or perhaps they were great at marketing but their prototype failed because they didn’t know how to build it.
A great idea is just that. It’s an idea. It isn’t hard work. It isn’t blood, sweat and tears. It isn’t late nights. It isn’t research. It isn’t networking. It isn’t marketing. It isn’t trying something out repeatedly, failing, getting up and trying it again until it works. It isn’t a business.
So if you are contemplating whether your idea is really good enough to launch a startup, here’s some news:
You are asking yourself the wrong question.
The idea only has to be ok, and to be honest it doesn’t even have to be original. What does need to be fantastic is your approach to getting your idea launched. That is what will determine whether you succeed or fail.
But surely, if my idea isn’t original, I’m just a copycat business?
No. This is simply not true. Let’s take coffee shops as an example. Now, I live in the UK, and I’m old enough to remember what ‘coffee shops’ were like back in the 1990s, pre Starbucks era. The coffee shop I used to go to as a teenager had some nice cakes, cracked teapots, and watery coffee. There were hard, plastic tables and chairs, very few decorations, and zero atmosphere.
On paper, Starbucks is just a coffee shop, isn’t it? It has furnishings. It has coffee, tea and cakes. It has tables and chairs. So Starbucks was never an original idea. It was just another coffee shop.
Starbuck’s success was down to its approach. It challenged the status quo for what people expected from a coffee shop. It shook up something that was actually quite an old, established industry.
So you can do the same. If you love your idea, forget about whether it is original. Start thinking about how you can put an original stamp on what you are doing, and how you can do something different to what other businesses in the same industry are doing. Shake things up and challenge the status quo. Most importantly, spend your time, effort and perseverance on fine-tuning your approach, because it is your approach to launching your business that will be the real determining factor.
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So say the latest and greatest business books. But if you’ve launched your startup on social media, you might be starting to question this theory. You might find that posting on social media is taking up a huge proportion of your time. And you might find that people are ignoring your posts. No one is clicking. No one is buying. So you are probably wondering: why put the effort in?