When we start blogs, either for our businesses, or personal sites, we often naively expect that we’ll set it up, add a little content and an about me page and the traffic will come. We expect to get thousands of readers within days. Other sites have got plenty of traffic, after all, they even work with brands and make a living from their blogs. How hard can it be?
Posts Tagged ‘Blogging’
If you are reliant on your website to generate income from your business, then you need to invest time into producing something that your customers will love using. But if you lazily throw something together, and if your website turns out to be annoying and frustrating to use, then you will turn off your customers, possibly causing them to migrate to your nearest competitors.
In today’s digital environment, there’s no better time to take your skills, services, and products online so that you can reach a worldwide audience. This is why many are choosing to start their career in an online environment so that they can ensure it will provide an income well into the future years ahead. Working primarily from a computer, or laptop also gives this generation of freelancers. Contractors, and employees the flexibility to work from wherever they need to. They might need to work from home some of the days in the week, fit their job around other commitments like childcare, or work on a freelance basis due to their time and lifestyle. Therefore, if you’ve started out in a digital field of any kind, or want to further your online prospects; it’s crucial that you explore your options.
What a time it is to be alive! The digital age has not only allowed us to stream hours of content into our homes, talk face to face with people on the other side of the planet and order cuisine from around the world with just the tap of a screen, it’s also proven a tremendous boon to those who yearn for the entrepreneurial life. The digital age has transformed the world of small business in a number of ways. Above all, it has provided hard working, ambitious and imaginative people more means than ever through which to build and grow their very own online business. Whether your enterprise exists solely in the digital realm or whether you have a physical presence on the high street or even if you’re just a freelancer working from home it’s essential to build an online presence for your business.
Dang, it’s hot outside! The summer sun has a magical property. It has a way of making us a little brighter, a little cheerier and a little more optimistic. It can turn even the most quotidian of things like a stroll in the park into a kaleidoscope of colors, scents and sounds and a treat for all the senses. It’s a time for picnics, garden parties, barbecues and consuming two thirds of your body weight in ice cream. But as welcome as the summer sun may be, it’s also the source of lethargy and distraction in the workplace. In fact, the “summer slump” is a well documented drain on workplace productivity and many corporations take big steps to mitigate its effects on their workforce.
In this post I’m going to show you how to stop using blogging as a way of bringing a handful of new visitors to your website, and start using it strategically to build your email list. To do that, I’m going to talk about content upgrades, what they are, give you some top examples, and explain how to set them up on your website.
Phew – that’s a lot to cover! Let’s get started.
I’ve been meaning to write a beginner-friendly blog post series for a while now, and I thought: what better topic than list building. Because there is list building, and then there is list building. I’ve done both.
Get it wrong, and it can be a constant source of a painful headache for you. You’ll find yourself endlessly googling “how to grow an email list” and such. But get it right, and you can spend the next 12 months building up a valuable and powerful asset for your business that’s going to keep your business ticking over in good times and bad.
Every business needs to protect itself from online threats such as theft, fraud and hackers – yet in the blogging sphere, there’s a tendency for people to not treat their blog as a serious business which means they don’t give security the necessary consideration it deserves; particularly if you’re selling things on your blog.
Think of the effect a data breach could have on your reputation, as an online retailer, if credit card information were to be hacked – for example – or your email subscriber list were to be spammed from your account. This stuff can have a serious effect on your reputation and it’s therefore something to take seriously.
You’ve probably heard about the bloggers that have made a career out of their blog, and are earning twice if not more the amount than they would at their regular nine to five job. You’ve also probably wondered how they have achieved such success, and how you can actually make money from starting your own blog. The short answer is yes, it’s more than possible to quit your nine to five and start a profitable job, and here’s how.
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